HANA SCHUSTER SMITH
Freelance redesign and build of fine art website for Hana Schuster Smith. I led a complete rebrand using custom JavaScript, HTML, and CSS code injections to power a fast 4-up gallery and custom coded lightbox with full-image viewer, captions, arrow navigation. I linked available works to product pages and streamlined cart/checkout, then rounded out with typography and webfont integration, image optimization, accessibility improvements, search-friendly structure and metadata, domain and DNS cleanup, and social/email capture integrations.
CUSTOM JS CUSTOM HTML & CSS LIGHTBOX E-COMMERCE SEO & ACCESSIBILITY
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Website Highlights
Brand Refresh & Visual System
Defined a calmer, gallery-first visual language-palette, spacing, and type-then implemented it site-wide. Introduced consistent artwork cards and captions so the paintings take center stage.
Website Highlights
Clear, Accessible Navigation
Simplified IA and header/footer navigation; added section anchors and consistent labels. Tuned contrast, focus states, and semantic structure to improve keyboard and screen-reader flow.
Website Highlights
Curated Gallery Experience
Built a responsive 4-up gallery with a custom lightbox and available/all filter to view all works or only available pieces. The gallery uses clean HTML, CSS and JS-independent of Squarespace's native logic to ensure stability across future platform updates. Image assets are served through the Squarespace SDN for fast performance.
Website Highlights
E-commerce & Checkout
Linked "Available" works to product pages, refined add-to-cart flow, and added clear shipping/returns.
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